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What are the benefits of digitalization for companies in the automotive industry?

Table of contents

Companies in the automotive retail and supply industries benefit in many ways

  • Increased efficiency: Automated processes and digitally supported services save time and money.
  • Better customer experience: Digital touchpoints such as online consultations and vehicle configurators improve customer loyalty.
  • Flexibility: Faster adaptation to market trends, e.g., through digital sales channels or flexible supply chains.
  • Process reliability: End-to-end data flows and system integration ensure fewer errors and clear processes.
  • Transparency: Real-time data enables better decisions—in purchasing, sales, and workshop operations.